Akemi’s Gyoza serves Japanese dumplings at markets and events in Auckland. Currently serving 4 flavours of dumplings and 2 types of sauces, they required a new logo and branding as well as packaging designs for their new retail offering: frozen dumpling packs, sauces and wholesale dumplings for hospo customers.
Monster created a fresh new logo for Akemi’s Gyoza based on Akemi’s portrait and the client’s wish for calligraphic typography and a red and black colour scheme. Using the new logo as a starting point, Monster also created matching menus, banners, trailer and cart graphics as well as packaging solutions with illustrated cooking instructions. Photography for packaging was art directed, styled and photographed by Monster.