Branding for Gold Knight with a new logo, illustrations and packaging designs for boxes and foil packaging.
The existing design was very dated and needed to appeal to modern consumer. Monster created a brand new typographic logo and a set of vector illustrations to highlight the unique properties of each product. Using colour to easily identify the products within the range. The 12 pack and 12×12 display carton have a fresh shelf appeal.
This redesign that can easily extend to new products within the range.
